Fall 2023
October 11-12 / Irving, Texas
DSU is a direct selling 2-day masterclass with a TED-style show flow.
DSU is the largest gathering of corporate executives laser-focused on the entire community's growth, well-being, and future. Learn from subject matter experts and executive leaders ready to give you their insights, experiences and learnings to help you fast-track your business strategies.
Access is free to all active corporate direct selling executives and event sponsors.
Just one idea we got from a DSU event has opened up a world of possibilities for us."
Jesse McKinney
Co-Founder & CEO
Red Aspen
DSU is the best event in the industry! The content value,
networking opportunity and executives’ willingness to share is unmatched."
Sarah Shadonix
Founder & CEO
Scout & Cellar
I would not miss the next
DSU event because you
never know what insights
you’re going to get."
Landen Fredrick
Chief Global Sales Officer & President
Mannatech
Meet the Speakers
*More speakers to be announced and are subject to change.
Stuart Johnson has served the direct selling industry for 36 years. His passion for the channel encompasses a broader commitment to build and connect the direct selling community through exclusive industry events such as Direct Selling University and the DSN Global Celebration. Stuart is arguably the most connected person in direct selling, building and growing a network of executives, thought leaders, strategists and innovators. His advice and counsel are sought after by leaders throughout the channel.
ANMP
Garrett’s direct selling career has spanned three decades, and he’s built organizations of more than 150,000 distributors in 21 countries. Garrett has served as President of the Association of Network Marketing Professionals (ANMP) since 2012. He embraces a simple, straightforward approach and is passionate about crafting compelling, compliant content. Garrett understands the vast and uniquely different habits, traits and practices of direct selling corporate and field leaders and emphasizes the importance of building effective communication between them.
It Works!
John experienced the power of direct selling first-hand, working as a top field leader for It Works!. He and his wife SheriLynn spent seven consecutive years in the Top 10 prior to joining the corporate team. As a life-long learner and proven field leader, John brings a unique perspective to It Works! He believes wholeheartedly in the power of direct selling to change lives because all that’s required to succeed is grit and determination—providing a level playing field and vibrant opportuntity for all.
Savvi
Jenn Ashby has a single purpose in life—to help—and has intentionally chosen direct selling as her platform. After 10 years of experience as an executive project manager at a top Fortune 500 tech company, Jenn discovered network marketing and never looked back. She has 15 years of diverse experience working in and serving the industry, helping teams, distributors, leaders and companies cultivate sales through community.
Jordan Essentials
Nancy started Jordan Essentials, a natural bath and body business, from her kitchen 20 years ago as a way to be home with her children and still provide income for her family. Since those humble beginnings, Nancy has helped thousands of consultants connect, give back and grow as professionals. She’s also a sought-after speaker and proven leader with depth and humor that are both relatable and inspiring.
Activz
David has held various executive roles in the health and nutrition industry since 1996. Beginning at Natural Balance in 1996 and including such heavy hitters as Metabolife International, LifeVantage and Yevo. Most recently, David was named Chairman and CEO of ACTIVZ. David attended Brigham Young University, earning a Bachelor's Degree in Japanese then attended Cornell Law School, where they earned a Juris Doctor.
Bridgehead Collective
With 20 years of cross-functional experience in direct selling, Heather brings a solid understanding of sales, marketing, technology, manufacturing, operations and C-Suite challenges as well as a strong collaborative and relational style of leadership to the table. Heather has held executive roles as Shaklee, Arbonne International, Celebrating Home and BeautiControl. Heather is the Founder and CEO of Bridgehead Collective, a firm founded to help companies in the channel innovate, form and execute strategic plans in a dynamic digital environment.
New Image
Graeme started out as a sheep farmer in New Zealand. It was there that he developed his groundbreaking ideas about health supplements. In 1984, he decided to act on his research into the incredible health benefits of colostrum, nature’s first food. Today, New Image operates in 18 countries across three continents and has upcoming plans to launch in Germany, the United Kingdom, South Africa and Greece—bringing Kiwi spirit and products to eager markets.
4Life
As 4Life's Chief Marketing Officer, Brian believes that “everything is boring” and loves the challenge of engaging an ever-distracted audience of customers and Affiliates. He brings focus and freshness to the brand by creating an exceptional brand experience through impeccable communication and compelling visuals. Brian believes the connection between a company's brand and Affiliates' brands is the key to differentiation, loyalty and long-term success.
Neora
With more than 20 years of leadership experience in a variety of roles within the multibillion dollar direct selling industry, Deborah K. Heisz has successfully built and led strong teams to achieve strategic goals. Deborah has successfully chaired Neora’s global steering committee and directed the leadership team to position the company for new growth domestically and internationally. In addition to her position as Neora’s Co-CEO, Deborah maintains her role as Chief Executive Officer of Live Happy, LLC.
PM-International
Judith is an international leader with more than 30 years of experience in the beauty and cosmetics industry, with a focus on launching and driving business growth in a variety of LATAM countries, South America, the US and Asia during her tenure with JAFRA. JAFRA was almost exclusively focused on the Hispanic/Latino market, and Judith recently joined the PM-International family to share her expertise as the company expands its reach across Latin America.
LimeLife by Alcone
Working side-by-side with her family, Madison learned to value community and take care of loyal customers. By the time she was 21, she had ushered in a new era at the family’s professional makeup company. She’s literally had her hands in everything—operations, product development, finance, sales, customer care, branding and marketing. Recently, Madison assumed the role of CEO, and with her vast experience and passion, she is poised to take LimeLife to the next level.
Blake is a billion-dollar brand builder, community marketing expert and President of Prüvit. With over two decades of field, ownership and executive experience in the direct selling industry, Blake offers a unique combination of wisdom and innovation that has helped him turn ideas into iconic healthy lifestyle brands. Blake was a top-rated speaker at the Fall DSU event for his Cracking the Amazon Code presentation.
Hy Cite
Paulo joined Hy Cite in 2019 as Senior Vice President of Strategy and was soon promoted to President. His experience in direct selling includes five years as President of JAFRA. Prior to that, he built a successful career at Avon, where he held strategic positions such as General Manager for the North Latin American Cluster based in Mexico; General Manager for the South Latin America Cluster based in Argentina; and as Vice President of Finance for Latin America.
pawTree
Roger launched pawTree in 2014 by combining two passionate and powerful industries: the $100+ billion pet industry and the $40+ billion social selling industry. HIs vision is to create a world where both pets and people thrive. pawTree achieves this through their holistic dog and cat nutrition products and their affiliate-based business opportunity. pawTree has over 2,000 affiliates in all 50 states and has won numerous awards including being named one of Inc’s 5000 Fastest Growing Companies.
Panel: Unveiling the Secrets to Service-Based Success: Insights and Strategies
Angela serves as Chief Development Officer at ACN and is responsible for marketing and events. Angela joined ACN in January 2022 when her family business, Team National, entered a business relationship with ACN. Angela led Team National with dedication and servant leadership from September 2000 until the ACN transition in January 2022. ACN markets a complete suite of residential and business services in the US and globally.
eXp Realty
Leo joined eXp Realty in June 2022 as President of Affiliated Services to oversee the company’s products and services. He was named Chief Strategy Officer in November 2022. In this role, Leo creates strategies that reinforce and continuously evolve eXp Realty’s competitive advantage and industry-leading agent value proposition. Leo has 20 years of real estate experience and has been recognized as a top real estate agent in RealTrends’ The Thousand report.
Ambit
Eric joined Ambit Energy in July 2022 after more than 20 years of experience across a variety of roles within the retail energy industry. Ambit is already the #1 direct selling energy provider in the world, and Eric leverages his prior roles in product development and pricing, financial planning and customer lifecycle strategy to continue to drive consultant and revenue growth for the company.
inGroup
Anthony joined InGroup in 2019 to direct the company's finance and accounting areas and has continually been promoted to increasing levels of responsibility—most recently being elevated to the role of Chief Operating Officer and now serving as both COO and CFO. Anthony brings extensive experience in financial services, global payment platforms, business management and team leadership to his new dual role with a demonstrated history in international business, management, payments, start-ups and leadership.
Stuart Johnson has served the direct selling industry for 36 years. His passion for the channel encompasses a broader commitment to build and connect the direct selling community through exclusive industry events such as Direct Selling University and the DSN Global Celebration. Stuart is arguably the most connected person in direct selling, building and growing a network of executives, thought leaders, strategists and innovators. His advice and counsel are sought after by leaders throughout the channel.
Leaders share their wealth of experience, offering practical insights and strategies that have propelled their businesses forward.
Panel: Legendary Leaders Share Wisdom and Future-Forward Vision
SeneGence
In 1999, Joni Rogers-Kante fearlessly launched SeneGence, capturing the market's attention with their revolutionary long-lasting lip color. Today, SeneGence is a global industry leader. Joni's commitment to high-quality products and fostering thriving communities has earned her prestigious awards, including the Bravo Leadership Award. Recognized as one of the Most Inspiring Trailblazers in direct selling, Joni embraces change as the industry's greatest opportunity.
USANA
Kevin is the Executive Chairman of USANA Health Sciences, a global health and nutritional supplements company. He also chairs the Direct Selling Education Foundation and is a member of the CEO Council for the World Federation of Direct Selling Associations. Kevin's leadership and dedication have played a crucial role in the company's ongoing success, empowering individuals worldwide to achieve their optimal health and well-being.
Market America Worldwide | SHOP.com
Marc oversees all Market America Worldwide corporate operations. He works closely with the Executive Board and Management Group on all major company and growth initiatives. Under his leadership, Market America Worldwide | SHOP.COM has developed into an internet retail giant. A two-time winner of the Better Business Bureau’s prestigious Torch Award for Marketplace Ethics, the company was recently recognized as one of Newsweek’s Best Online Shops.
Stuart Johnson has served the direct selling industry for 36 years. His passion for the channel encompasses a broader commitment to build and connect the direct selling community through exclusive industry events such as Direct Selling University and the DSN Global Celebration. Stuart is arguably the most connected person in direct selling, building and growing a network of executives, thought leaders, strategists and innovators. His advice and counsel are sought after by leaders throughout the channel.
Panel: Affiliate Program
Mannatech
Al joined Mannatech in October 2007 and was named CEO in August 2015. In addition to more than 37 years of domestic and international experience in network marketing, Al’s proven record includes growing a major direct sales organization to $750 million, reaching more than one million people in 60 countries. He is conversant and/or fluent in more than 13 languages.
ALIGN
After 15 years in direct selling field leadership, Jesi co-founded ALIGN which launched March 1, 2023. ALIGN has already attracted 500 Ambassadors and Affiliates with their simple and modern approach to social selling. Jesi is passionate about creating positive interactions with consumers and consultants and dispelling the criticisms that plague the industry.
pawTree
Roger launched pawTree in 2014 by combining two passionate and powerful industries: the $100+ billion pet industry and the $40+ billion social selling industry. HIs vision is to create a world where both pets and people thrive. pawTree achieves this through their holistic dog and cat nutrition products and their affiliate-based business opportunity. pawTree has over 2,000 affiliates in all 50 states and has won numerous awards including being named one of Inc’s 5000 Fastest Growing Companies.
BELLAME
With over 20 years in the industry, Melissa had a broad range of expertise to draw from when creating BELLAME, a luxury brand focused on skin care and cosmetics. But before she hit the lab to craft her product line, Melissa leveraged her existing blog to build a community of 100,000 social followers before launch. Their feedback gave her the ultimate blueprint to design BELLAME’s mission, products and opportunity.
Wayne has deep experience in marketing and brand strategy. He has applied his expertise and passion to help companies (from startups to Fortune 100) define, communicate and activate their brands. Wayne’s rare blend of experience and success has shaped his philosophy on effective growth strategies, and he believes the future of the channel will blend the best of direct selling with the best of direct-to-consumer.
Panel: Hispanic & Latino Market
Princess House
Lynne joined Princess House in January of 2020 as President and CEO and brings over 30 years of experience in both retail and direct selling to the company. Lynne champions innovation with a focus on developing original, scalable solutions. In their 60 years, Princess House has been committed to developing products that make life healthier and more beautiful—quality home products like cookware and glass storage containers, cutlery, table settings and exceptional nutritional products. Princess House was the DSN Bravo Growth Award winner in 2023 in the domestic product-based category.
4Life
As 4Life's Chief Marketing Officer, Brian believes that “everything is boring” and loves the challenge of engaging an ever-distracted audience of customers and Affiliates. He brings focus and freshness to the brand by creating an exceptional brand experience through impeccable communication and compelling visuals. Brian believes the connection between a company's brand and Affiliates' brands is the key to differentiation, loyalty and long-term success.
Hy Cite
Paulo joined Hy Cite in 2019 as Senior Vice President of Strategy and was soon promoted to President. His experience in direct selling includes five years as President of JAFRA. Prior to that, he built a successful career at Avon, where he held strategic positions such as General Manager for the North Latin American Cluster based in Mexico; General Manager for the South Latin America Cluster based in Argentina; and as Vice President of Finance for Latin America.
PM-International
Judith is an international leader with more than 30 years of experience in the beauty and cosmetics industry, with a focus on launching and driving business growth in a variety of LATAM countries, South America, the US and Asia during her tenure with JAFRA. JAFRA was almost exclusively focused on the Hispanic/Latino market, and Judith recently joined the PM-International family to share her expertise as the company expands its reach across Latin America.
Bridgehead Collective
With 20 years of cross-functional experience in direct selling, Heather brings a solid understanding of sales, marketing, technology, manufacturing, operations and C-Suite challenges as well as a strong collaborative and relational style of leadership to the table. Heather has held executive roles as Shaklee, Arbonne International, Celebrating Home and BeautiControl. Heather is the Founder and CEO of Bridgehead Collective, a firm founded to help companies in the channel innovate, form and execute strategic plans in a dynamic digital environment.
Growth Strategies Workshop
Wednesday, October 11
5:30 PM - 7:30 PM (CT)
A deeper dive into sharing growth strategies and learnings through individual presentations, panel discussions and the opportunity for live Q&A.
Jordan Essentials
Nancy started Jordan Essentials, a natural bath and body business, from her kitchen 20 years ago as a way to be home with her children and still provide income for her family. Since those humble beginnings, Nancy has helped thousands of consultants connect, give back and grow as professionals. She’s also a sought-after speaker and proven leader with depth and humor that are both relatable and inspiring.
Activz
David has held various executive roles in the health and nutrition industry since 1996. Beginning at Natural Balance in 1996 and including such heavy hitters as Metabolife International, LifeVantage and Yevo. Most recently, David was named Chairman and CEO of ACTIVZ. David attended Brigham Young University, earning a Bachelor's Degree in Japanese then attended Cornell Law School, where they earned a Juris Doctor.
New Image
Graeme started out as a sheep farmer in New Zealand. It was there that he developed his groundbreaking ideas about health supplements. In 1984, he decided to act on his research into the incredible health benefits of colostrum, nature’s first food. Today, New Image operates in 18 countries across three continents and has upcoming plans to launch in Germany, the United Kingdom, South Africa and Greece—bringing Kiwi spirit and products to eager markets.
PM-International
Gordon is a direct selling industry veteran, lecturer, consultant and author and brings three decades of experience to the PM-International team, with an emphasis on strategic development, analysis and sales. He’s worked in both the operational and field side of the direct selling industry and now leads sales strategy for PM-International’s American and Canadian markets.
Bridgehead Collective
With 20 years of cross-functional experience in direct selling, Heather brings a solid understanding of sales, marketing, technology, manufacturing, operations and C-Suite challenges as well as a strong collaborative and relational style of leadership to the table. Heather has held executive roles as Shaklee, Arbonne International, Celebrating Home and BeautiControl. Heather is the Founder and CEO of Bridgehead Collective, a firm founded to help companies in the channel innovate, form and execute strategic plans in a dynamic digital environment.
Stuart Johnson has served the direct selling industry for 36 years. His passion for the channel encompasses a broader commitment to build and connect the direct selling community through exclusive industry events such as Direct Selling University and the DSN Global Celebration. Stuart is arguably the most connected person in direct selling, building and growing a network of executives, thought leaders, strategists and innovators. His advice and counsel are sought after by leaders throughout the channel.
AI Edge Workshop
Wednesday, October 11
5:30 PM - 7:30 PM (CT)
Tools and techniques to amplify productivity and save you time.
File Finder
Brandon is a sought-after expert on AI/ML and emerging technologies. He’s consulted for large corporations and served as a subject matter expert to the US government. He started his career in technology as a pioneer on the Internet in 1996 building one of the first large scale product recommendation engines. He also used AI techniques to auto generate content that led to over $550,000/month of free SEO traffic. He has also worked for two venture capital firms investing in software, security and internet companies; and worked in management in marketing at AOL.
Brandon has also quickly become a valuable go-to resource for direct selling companies—this is his third appearance at a DSN event, and his knowledge, mastery and insights always deliver the tangible takeaways today’s executives are looking for. His practical approach always simplifies and demystifies this rapidly evolving technology, cutting through the noise and shedding light on what you need to know now and in the future. Brandon does the heavy lifting for you and your team—providing you with the research you need to implement and execute quickly and effectively.
Blake is a billion-dollar brand builder, community marketing expert and President of Prüvit. With over two decades of field, ownership and executive experience in the direct selling industry, Blake offers a unique combination of wisdom and innovation that has helped him turn ideas into iconic healthy lifestyle brands. Blake was a top-rated speaker at the Fall DSU event for his Cracking the Amazon Code presentation.
Texican Court Hotel
URBAN. UNIQUE. BOUTIQUE.
The Hotel group rate of $199/night expires
September 20, 2023.
501 West Las Colinas Blvd
Irving, Texas 75039
Premier Supplier Partners
Thank you to these best-in class suppliers for helping make it possible for DSN to provide empowering events as FREE education and inspiration for direct selling executives.
Exigo
Powerful. Elegant. Proven.
With the acquisition of DirectScale, we strengthened our position as the global leader in retention, data, incentive, and commission management solutions for the Direct Selling industry.
InfoTrax
From powerful software that integrates all mission critical operations to a suite of easy to use online independent distributor marketing, communication, and reporting tools, you get solutions that can support organizations from pre-launch start-ups to corporations supporting millions of users.
Jenkon
Constant innovation and stability are the keys to Jenkon’s 5th decade of success in global direct selling. Jenkon’s newest additions to its digital suite of modular solutions are JoTLive Shopping and the JoT Affiliate Manager. Innovate with Jenkon!
Katapult
We understand what it takes to bring to life your company's desire to personally connect with your direct sales family through exhilarating, unforgettable, next-level events. Through every stage of concept, planning, and execution, our goal is to outperform for our clients until the last curtain falls.
Momentum Factor
With the increased scrutiny of regulators, consumer advocates and industry foes, improper income and product claims are an existential threat. The FieldWatch platform is the answer - powering the complaince management efforts for the world's finest direct selling companies.
PayQuicker
Instant. Global. Payouts.
The PayQuicker global payout platform enables companies to grow faster by providing their participants with instant payment and purchasing power - immediately funding more business building and spending activity.
Quickbox
Fast, Friendly, Accurate Fulfillment
Whether your products are headed direct to your end customers’ doorstep, to a big box retailer, or to an Amazon warehouse, we’ll help you deliver a seamless experience that keeps your customers coming back for more!
Thatcher Technologies
Thatcher Technology Group provides the direct sales software that makes it possible. Our technology and business process experts deliver the Prowess suite of solutions—the most comprehensive, adaptable direct selling software on the market.
Event Supplier Sponsors
Thank you to our Event Supplier Sponsors for your support and commitment to the channel. Your sponsorship helps DSN provide the DSU educational evens as a FREE resource for active direct selling executives.
Learn more about DSU Event Sponsorship.
Thank you DSN Supporter Companies
Thank you DSN Supporter companies for your advocacy and active participation in the progress and evolution of the channel. Your support helps DSN continue to provide relevant information, exposure, education and edification for the global community.
Learn how your company can become a DSN Supporter today.